From May 10 to 11, the National Finals of the Business Elite Challenge Brand Planning Competition and the China Selection Round for the Global Brand Planning Competition (Singapore) concluded successfully. Projects guided by GZU faculty members Chen Ruina, Zhang Wei, Wang Jun, and Gong Xiaoxiao won four national first prizes, six second prizes, and three third prizes, with the university also receiving the Best Organization Award.

As a competition endorsed by the China Association of Higher Education, the event attracted over 10,000 teams from more than 700 universities across 30 provinces, autonomous regions, municipalities, and Macao Special Administrative Region. Prior to the national finals, the Academic Affairs Office and College of Management organized the Guizhou University Business Elite Challenge. Through rigorous selection, 13 GZU teams advanced to the national finals.

Editor: Pang Aizhong & Zhang Chan

Chief Editor: Li Xufeng

Senior Editor: Ding Long

Translator: Wang Xiaomin